Design and build digital experiences for companies of all sizes, from Netflix and national CPG brands to VC-backed startups in tech and pharmaceutical.
UX/UI Designer: Turning Ideas
into Unforgettable Digital Journeys
Netflix x BC Rich Guitars
Stranger Things Season 4
Collaborated with Netflix’s creative team to design landing pages and teaser visuals for the 2022 release of Stranger Things Season 4 in partnership with BC Rich Guitars. This project involved:
• Access to confidential content to align visuals with the season’s aesthetic.
• Landing page design to promote limited-edition guitars inspired by the show.
• Teaser imagery used across marketing channels to drive hype and engagement.
🚀 Impact: The campaign successfully merged music, nostalgia, and pop culture, driving excitement for the season’s release.
Roles: UX/UI & Visual Designer
Tools: Figma, Photoshop
PROJECTS
Once Upon a Coconut
Digital & Print Campaign
Roles: Visual & Marketing Design
Tools: Figma, Photoshop, Illustrator
Developed a cohesive promotional campaign for Once Upon a Coconut, a premium coconut water brand that includes designs for:
• High-converting promotional images for paid social and influencer campaigns.
• A branded recipe book featuring creative coconut-based drinks.
• Email campaign designs optimized for engagement and conversion, blending storytelling with product highlights.
📈 Outcome: Increased customer engagement and brand recognition through compelling visuals and cross-channel marketing.
Roles: UX/UI Designer
Tools: Figma, Framer, Webflow
Partnered with multiple AI-driven startups to design and build scalable digital experiences. Projects included:
• End-to-end UX/UI design for AI-powered SaaS platforms.
• Prototyping in Figma with an emphasis on user flows and intuitive interactions.
• High-fidelity interactive builds using Framer and no-code tools for rapid iteration.
• Design systems that established consistent branding and scalability across products.
🚀 Result: Helped founders launch MVPs faster with polished, user-centric designs.
AI & SaaS Products
UX/UI for Early-Stage Startups
Pharmaceutical Startup
Landing Page & Packaging Design
Roles: UX/UI & Brand Designer
Tools: Figma
d
Fetch!
Case Study
Roles: UX/UI Research & Design
Tools: Figma, Zapier, Google Sheets
Fetch! was a UX/UI case study focused on improving the dog walking experience by addressing key pain points for both dog owners and walkers.
🔍 Research & Discovery
Conducted a competitive analysis of existing dog-walking apps to identify gaps in user experience.
Designed an online survey to collect real-time data, since in-person interviews provided limited insights.
Automated data collection using Zapier + Google Sheets, then distributed the survey across Facebook and Reddit dog owner communities for broader feedback.
🎯 Key Findings & User Needs
Dog owners struggled with reliability, safety concerns, and real-time updates.
Dog walkers needed better scheduling, fair pricing structures, and communication tools.
🖌 UX/UI Solutions
Intuitive scheduling system allowing dog owners to book and manage walks effortlessly.
Transparent rating system to build trust between owners and walkers.
Live GPS tracking for real-time updates and safety assurance.
Automated payment integration to streamline transactions.
🚀 Outcome & Takeaways
This case study highlighted gaps in the current market, demonstrating how human-centered UX/UI solutions can improve both user trust and operational efficiency.
Todd Orcutt © 2025
CONTACT
TODD ORCUTT
TODD ORCUTT
TODD ORCUTT
BEST VIEWED ON DESKTOP
BEST VIEWED ON DESKTOP
Todd Orcutt © 2025
Todd Orcutt © 2025